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Technology

By Justin Zimmerman, Real Estate Business Magazine, November/December 2008

The RE Technology Space Race

How much you should know

You have undoubtedly heard the resounding thump of the way we do business changing. Blogs! Podcasting! Social media!

Likewise, I know you’ve read the statistics:

  • "There are millions of blogs out there!"
  • "85% of buyers start their search online!"
  • "The Gen X, Gen Y and Millennials are coming!" If you accomplish one thing this year, it needs to be conquering at least one of these areas and then morphing into the other two. I like to think of it as "Real Estate Technology Space Camp."

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Marketing for Competitive Advantage is a must course for anyone who wants to put all of their real estate marketing tasks into a usable, hands-on format.

Dominic DeFazio, CRB Candidate, Coldwell Banker Old Pasadena